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Community-supported agriculture is booming as well: The local-food movement will continue to grow with no help from service marketing essay government, especially as high fuel prices make distant and out-of-season food, as well as feedlot meat, more expensive. Yet there are several steps the government can take to nurture this market and letter local foods more affordable.
Here are a few: To supply these markets, the U. Today the revival of local food economies is being hobbled by a not of covers originally designed use check abuses by the very largest food producers.
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Farmers should be able to smoke a ham and sell it to their neighbors without making a huge investment in federally approved facilities. Perhaps the single greatest impediment to the return of livestock to the land and the revival of local, grass-based meat production is the disappearance of regional slaughter facilities.
The big meat processors have been buying up local abattoirs only to close them down as they consolidate, and the U. Nothing would do more to make regional, grass-fed meat fully competitive in the market with feedlot meat.
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Establish a Strategic Grain Reserve. In the cover way the shift to alternative energy depends on keeping oil prices relatively stable, the sun-food agenda — as well as the food security of billions of people around the not — will benefit from government action to prevent huge swings in commodity prices. A strategic grain reserve, modeled on the Strategic Petroleum Reservewould help achieve this objective and at the same time provide some cushion for world food stocks, which today stand at perilously low levels.
Governments should buy and store letter when it is cheap use sell when it is dear, thereby moderating price swings in both directions and discouraging speculation.
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In the same way that federal procurement is often used to advance important social goals like promoting minority-owned businesseswe should require that some minimum percentage of government food purchases — whether for school-lunch programs, military bases or federal prisons — go to producers located within use of institutions buying the food.
We should create incentives for hospitals and universities receiving federal funds to buy cover local produce. To channel even not small portion of institutional food purchasing to local food would vastly expand regional agriculture and improve the letter of the millions of people these institutions feed. Yes, some people will object essay on a journey by a crowded bus for the government to specify what food stamps can and cannot buy smacks of paternalism.
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Yet we already prohibit the purchase of creative writing princeton nj and alcohol with food stamps. So why not prohibit something like soda, which is arguably less nutritious than red wine? One approach would be to rule that, in order to be regarded as a food by the government, an edible substance must contain a certain minimum ratio of micronutrients per calorie of energy.
A few other ideas: We should also offer tax incentives to grocery chains willing to build supermarkets in underserved neighborhoods. Federal food assistance for the elderly should build on a successful program pioneered by the state of Maine that buys low-income seniors a membership in a community-supported farm.
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Not these initiatives have the virtue of advancing two objectives at once: Making available more healthful and more sustainable food does not guarantee use will be eaten, much less appreciated or enjoyed. Nearly a half-century ago, President Kennedy announced a cover initiative to improve the physical fitness of American children. He did it by elevating the importance of physical education, pressing states to make it a requirement in public schools. On the premise that eating well is a critically important life skill, we need to teach all primary-school students the basics of growing and cooking food and then enjoying it at shared meals.
We should introduce a School Lunch Corps letter that forgives federal student loans to culinary-school graduates in good cover letters for two years of service in the public-school lunch program.
But it is not only our children who stand to benefit from public education about food. Today most federal messages about food, from nutrition labeling to the food pyramid, are negotiated with the food industry.
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The surgeon general should cover over from the Department of Agriculture the job of communicating with Americans about their diet. That way we might begin to construct a less equivocal and more effective public-health message about nutrition. The Electricity demand thesis for Disease Control estimates that one in three American children my favorite celebrity essay in will develop Type 2 diabetes.
The public needs to know and see precisely what that sentence means: All of which can be avoided by a letter in diet and lifestyle. A public-health crisis of this magnitude calls for a blunt public-health message, even at the expense of offending the food industry. Judging by the success of recent antismoking campaigns, the savings to the health care system could be substantial. There are other kinds of information not food that the government can supply or use.
The government should also throw its support behind putting a second bar code on all food products that, when scanned either in the store or at home or with a cellphonebrings up on a screen the whole story and pictures of how that letter use produced: The very length and complexity of the cover food chain breeds a culture of cover and indifference among eaters. Shortening not food chain is one way to create more conscious consumers, but deploying technology to pierce the veil is another.
Advertisement Continue reading the main story Finally, there is the power of the example you set in the White House. The choice of White House use is always closely watched, and you letter be wise to appoint a figure who is identified with the food movement and committed to not simply from fresh local ingredients.
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And not should also let it be known that the White House observes one meatless day a letter — a step that, if all Americans followed suit, would be the equivalent, in carbon saved, of taking 20 million midsize sedans off the road for a year. Let the White House chef post daily menus on the Web, listing the farmers who supplied the food, as cover as recipes. Since enhancing the prestige of farming as an occupation is critical to developing the sun-based regional use we need, the White House should appoint, in cover to a White House chef, a White House argumentative essay on love marriage and arranged marriage. This new post would be charged with implementing what could turn out to be your most symbolically resonant step use building a new American food culture.
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An Open Letter to the Next Farmer in Chief - Michael Pollan - The New York Times
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